We recognize and reach consumers with highly-targeted Real-Time Bidding (RTB) and Programmatic Direct Buying campaigns in Southeast Asia
As a Trading Desk, we have access to the entire programmatic inventory and audience data in the ASEAN countries. We define multi-channel strategies for each market and reach users all along the conversion funnel with powerful campaigns and real-time personalized ads.
We gather deep insights into consumers’ lives to find out when, where and how they consume media and recognize key micro-moments where they shape preferences and make decisions.
Based on these insights, we develop fully integrated media strategies, negotiate programmatic deals and secure premium inventories on the most renowned publishers’ networks to reach your audience with impactful ads, ensuring maximum benefit and efficiency.
By providing access to the most powerful programmatic ad exchanges and marketplaces in Southeast Asia, we negotiate and secure the best placements with various buying models, including guaranteed deals, preferred deals and private auctions.
We combine the power of real-time, data-driven decisions with brand-safe Premium publisher inventory, ensuring the highest level of ad quality.
From prospecting to retargeting, we target critical touchpoints all along the consumer journey with sophisticated and accurate audience targeting, including first-party and third-party data, plus best-in-class contextual targeting.
All our campaigns are part of a complete cross-channel sales-oriented strategy. We operate these campaigns in a brand-safe environment, using real-time personalized and innovative formats such as video, rich media, native, skins or expand banners.
We know that successful digital campaigns rely on outstanding creative content. On any device and with the most up-to-date tools and technology, we design and handcraft innovative brand experiences and make the most of each interactive placement with impactful creatives and real-time personalized ads.